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INTERNET SALES LOGISTICS, INC.
CREATING THE FUTURE OF ONLINE MARKETING
AND
FREETILITSELLS.COM
BUY OR SELL ANYTHING IN THE WORLD AT YOUR PRICE


INTERNET SALES LOGISTICS CORPORATION

Creating The Future Of Online Marketing By

Implementing FreeTilitSells.com, a dynamic interactive attractive, user-friendly infrastructure that dynamically displays appealing items for sale and provides customers with an effective and efficient system for comparison shopping.

Establishing "Netchise," a patent pending Market Maker business method authorizing individuals and businesses the right to conduct on-line e-commerce in a specialty category store in a large multiple license website infrastructure.

Founding Internet Sales Association ( InternetSalesAssociation.com ), an organization dedicated for the development of online sales professionals and the advancement of e-commerce.

MISSION

Create The World's Largest And Most Credible Online Marketplace.

VISION

For the past fifty years, consumers have learned they can trust franchise stores to provide them with consistency worldwide and meet their expectations regarding quality, price, service, cleanliness, etc. With the emergence of the Internet, consumers are rapidly discovering online shopping and millions of them are making online purchases everyday. Like franchises, online businesses have to gain the trust of consumers and consistently meet their expectations. Unlike franchises, online businesses have the advantage of reaching millions of customers worldwide and escape the cost of expensive real estate, buildings, labor, etc. This advantage does not, however, guarantee success. In fact, online business pioneers face significant challenges if they are to achieve the success of leading international franchises. These challenges include, how to empower online consumers with the capacity to efficiently review a large variety of goods and services; how to enable online comparison shopping for consumers; how to assure online consumer their expectations will be met relative to quality, price and service; how to make online buying an easy process that becomes familiar and a simple routine for consumers; and how to continually earn online consumer respect, gain their confidence and trust?

Online auctions have been very successful even though they require upfront sales charges, make buyers and sellers wait for days, and sometimes both are disappointed. These outcomes led a leading online auction company to recently acknowledge that surveys show that most online buyers prefer fixed price shopping. Online malls have experienced mixed results and appear to be no more than a link to business sites. Most business websites sites have not met expectations. It is often too expensive to attract visitors and even when consumers locate their websites, they find stale and repetitive items, difficult to navigate, and frustrating to purchase items, resulting in their customers moving on and never return.

So what is the answer?

Provide consumers with what they want and need. Provide them with an easy to remember trade name followed by an attractive site that includes millions of seller items and fresh items everyday. And perhaps the key to online success, provide consumers with the capacity of only having to become familiar with navigating one site to make all of their online purchases. Further, provide consumers with a site where they can easily locate items that interest them, compare products and prices, review the credibility history of the seller, and a site where consumers learn to expect high quality, excellent service and competitive prices.

And our competitive advantage, the power of integrating over 1000 specialty category stores simultaneously promoted by Market Makers that drives sellers and buyers to a unified trade name where sellers pay only after their item is sold, and customers appreciate the benefits of shopping on a familiar site offering a wide variety of goods and services.

FREETILITSELLS.COM

Buy Or Sell Anything In The World At Your Price!

Freetilitsells.com is an attractive, user friendly, secure and reliable buyer-seller online exchange. It is pure web-based, allowing anyone on the Internet to access the site without special software. It is built on cutting technology, assuring non-stop innovation and improvements. Scalability is built into infrastructure, so the website can grow with the business. Our processing capacity, storage and bandwidth are designed for optimal traffic. Verisign secure sockets layer and encrypted database protect user information.

FreeTilitSell.com Features

Allows buyer to offer or purchase immediately.
Category specific chartrooms.
Automatically sends notification to buyers when new items are listed.
Customizable Html descriptions.
Basic and Advanced Search.
Credibility of user easily assessed.
Trader credibility based on transactions.
Automatically post buyers questions and sellers answers.
Allow sellers to accept, reject or counter offer.
Email listing to a friend.
Mailed photos automatically inserted in sellers ads.
FAQ questions and answers automatically appear in knowledge base.
Find same item though multiple paths newsletter.


FreeTilitSells.com Buyer Benefits

No cost to buyers.
Site is easy to navigate.
Buyers view more item pictures.
Buyer can easy ask questions and receive response via email.
Buyers can review previous buyer's ratings and comments about sellers.
Buyers can participate in industry expert hosted category specific chat.
Category specific events posted on community bulletin boards.
Notifies buyers when a specific item becomes available for sale.

FreeTilitSells.com Seller Benefits

Seller doesn't pay until item is sold.
High exposure to interested buyers.
Market Makers submit keywords to search engines for sellers.
Market Makers increase exposure for seller's items by exchanging banners with related sites.
Seller may mail pictures for automatic uploading.
Automated offer and acceptance system.
HTML allowed in descriptions, sellers use html code to enhance their listing.
Sellers can request custom e-tools from Market Makers to help streamline their business.
Seller can review previous seller's ratings and comments about buyer.
Custom seller pages available.
Sellers can have their inventory automatically listed on their websites.
Market Makers efforts build a community of buyers.
Buyers return regularly to chat with category specific experts.
Buyers visit specific categories to learn about upcoming events.
"My pages" provide tools and information to assist sellers.
Ask a question feature keeps sellers from repeatedly answering the same question.
Secure connection protects seller private information.
Buyer notification feature helps sell items quickly.

Business

BUSINESS STRATEGY

Our business strategy is based on the principle that the whole is larger than the sum of its parts. It is the integration of Netchise owners and Market Makers, all united into one system that will make FreeTilitSell.com the largest and most credible online marketplace.

Our goal is to authorize approximately five hundred Netchise owners to utilize our patent pending Market Maker business method, promoting over one thousand specialty category stores on FreeTilitSells.com.

BUSINESS MODEL

FreeTilitSells.com Netchise

Own A Specialty Category Store That Never Closes

Internet Sales Logistics, Corp. created "Netchise" to describe those licensed to utilize our patent pending online Market Maker business method. A Netchise grants individuals and businesses the right to conduct on line e-commerce in a specialty category store that operates within the framework of a flagship website. FreeTilitSells.com Netchisee's have the exclusive rights to make a market in one or more specialty category stores on FreeTilitSells.com. Netchise owners have the option of being the Market Maker or assigning the role to another person. However, the Netchise owner will be fully responsible for the management of their specialty category store(s) and it's performance. Netchise commissions earned from special category stores are paid directly to the Netchise owner.

Every time anyone sells an item in a specialty category store, the Netchise receives a percentage of the sellers transaction cost. The transaction revenue is divided into three areas: (1) 22% reserved for the Market Maker's specific store/category marketing and/or site advertising; (2) an estimated 3% for site maintenance; and (3) Market Makers receive, as their personal compensation, 50% or the remaining revenue. Consider these two examples that demonstrate the power of a Netchise.

Example golf clubs sold online:

Consider that a website owner making a one year commitment to selling golf clubs. Assuming the seller has done an effective job in promoting their golf clubs, using search engine submissions, banner exchanges, and community building and was able to offer 500 new items and 200 used items for sale on his or her private website. The seller may be able to earn a respectable annual income of about $40,000.00 and expect a growth rate of approximately 12% annually.

Now consider the same efforts made by the same individual as a FreeTilitSells.com Netchisee. This person convinces 5 dealers a week to add 10 popular components of their product line to the FTiS golf club category store. Dealers will initially add their most popular items. Since other market makers will attract crossover buyers the Netchise owner can expect that 70 % will sell in an average of 2 weeks. Encouraged sellers will re-list items if they are available and will add new items at the average rate of 1.4 for every item sold. Additionally, new sellers will locate the Netchise owner's specialty category store by coming to the site through the efforts of one of the other 1000+ Market Makers and will experience an estimated new seller growth rate of 5% per week. This person's yearlong effort will produce $88,000.00, plus an estimated growth rate of 1270%. Estimate the weekly income for your specialty category store by going to our income projection calculator.

Netchise Owner Benefits

Earns a commission every time an item is sold in their specialty category store.
FTiS system makes trading easy for buyers and sellers.
Cost of building the site is included.
FreeTilitSells.com corporate advertising.
Access to real time data for decision-making.
Access to real time accounting data to audit income.
Tax benefits for related travel.
Cutting edge technology that is constantly improved and upgraded.
Use of website designed for scalability to handle huge traffic.
Specialty category stores are customizable.
Low overhead.
Advantage of trade name becoming universally recognized.
Netchise concept based on proven franchise methods.
Part of a sight where users are drawn from many sources.
Exclusive right to a specialty category store.
Charter member of the FreeTilitSell.com consortium.
Custom doorway and community pages.
No additional effort over making an independent site successful.
Over 1000 market makers driving traffic to the site.
Exchange banners increase sales within specialty store categories.
Earns income from banner advertising revenue.
Custom submission tools increase revenue.
Community pages increase sales.
Chat rooms hosted by experts attract buyers and sellers.
Bulletin boards prompt users to return regularly.

MARKET MAKERS

Building A Community Of Online Buyers and Sellers

Market Makers are FreeTilitSells.com Netchise owners or their designate whose mission is to build a community on online buyers and sellers. They are the driving force behind FreeTilitSells.com. It is the consortium of Market Makers using the FTiS brand name that creates the synergy, which propels FTiS. This patent pending business method recognizes that it is Market Maker energy and expertise that make FTiS and Market Makers successful.

Market Makers are a select group. They are ambitious individuals who have the vision to see thousands of items posted and sold daily it their specialty category store. They are enthusiastic individuals that help others recognize their store as being the most effective and efficient marketplace on the Internet. Finally Market Makers are ethical individuals that meet their commitments and work daily to be fair and honest with their sellers, buyers and the community of other Market Makers.


Market Makers

Utilize the FreeTilitSells.com System to make their efforts of promoting their specialty store category to the public more productive, they:

Utilize the unified trade name to capitalize on consumer recognition.
Utilize the consistent navigation among specialty categories to reduce user frustration.
Utilize doorway pages to promote direct access to their specialty category store.
Utilize doorway pages to target marketing by providing custom information and key words to search engines about their individual specialty category store.
Utilize banner ad space for banner exchanges and/or revenue.
Utilize community pages to build repeat business for sellers.
Utilize community pages to sponsor chat sessions hosted by industry experts.
Utilize automated bulletin board to post chat schedules and related events.
Utilize community page to inform visitors about the Market Makers qualifications.
Utilize FTiS online tools to provide buyers with pertinent information.
Offer to sellers, custom FTiS e-tools to help automate their sales and listings.
Offer custom tools to dealers that automatically post their inventory on their website.
Participate in online meetings and best practice seminars with other Market Makers.
Advertise in traditional media promoting their specialty category store.

Guiding

GUIDING VALUES AND BELIEFS

Our values represent our convictions of what is important in creating a positive work climate. Trust, teamwork, fun and friendship enable all associates to excel and contribute to the attainment of personal and organization goals.

We are successful when we:
Share our financial success with our partners and associates.
Meet our commitments.
Delight our internal and external customers.
Continually improve our processes and our selves.
Celebrate our successes.
Respect each other; appreciate diverse opinions and the diversity of our associates.
Have high expectations of each other and set clear and challenging goals.
Freely and openly communicate.
Respect time and manage it wisely.

GUIDING LEADERSHIP AND MANAGEMENT PRINCIPLES

The foundation of our leadership and management principles stems from our beliefs and values. They describe our philosophy and approach on how we influence each other, and how we maintain control of our enterprise.

Lead associates by role modeling our beliefs and values. Encourage experimentation and empower teams.
Lead teams by providing structure and consideration, and empower them to add value to our enterprise.
Lead change by communicating our vision, our mission and strategic goals. Demonstrate a personal commitment and create a sense of urgency.
Lead associates with honest and timely performance feedback and eliminating the need for formal performance appraisals.
Select associates and partners who share our vision, our beliefs and values and have strong technical, conceptual, interpersonal and team skills.
Assume selected associates naturally enjoy expending physical and mental energy, and will seek responsibility, exercise self-direction and will exhibit creativity and ingenuity when work is meaningful and adds value.
Retain associates who have high energy, personal integrity, high need for achievement, high tolerance for ambiguity, internal locus of control, and who exercise power for the benefit of others.
Recognize and reward associates who delight our internal and external customers.
Manage and continually improve processes.
Eliminate functional departments and organize around processes.
Educate and train all associates for the purpose of professional development and quality decision-making.
Monitor performance indicators and allow results to drive decision-making.
Include all associates in strategic and quality planning.
Measure organization effectiveness by our credibility in the marketplace, our growth, market share, reliability, profitability, our obedience to laws and regulations, credit worthiness, and the quality of our service.
Judge overall performance by the satisfaction of our stakeholders: our customers, sellers, market makers, Netchise owners, associates and stockholders.

Principals

Anthony Gaeto, President and CEO

Anthony Gaeto has spent his entire business life in marketing. After attending the University of North Carolina, Anthony Gaeto started International Marketing Management, an office and paper organization. Mr. Gaeto founded What's Amatta You Pizza in 1983, a franchised chain of seven delivery pizza stores in the Tampa Bay area, where he was involved in all aspects of developing franchise tools and served as President and CEO. In 1993, he founded Prism Auction and United Auction Affiliate, national asset liquidation companies and continues to serve as Chairman of the Board.

Jerry W. Koehler, Co-Founder

Jerry w. Koehler is earned his doctorate in Communication from The Pennsylvania State University in 1968. Upon graduation he became the Special Assistant to the Chief Executive Officer of Teachers Management and Investment Corporation in Newport Beach, California. Later, he joined American Express Investment Management Company and became the worldwide leader in sales. Between 1972 and 1976 Dr. Koehler was Director of the University of California Executive Program, after which he joined the University of South Florida where he served as Assistant to the President, Dean, Extended Studies, Department of Management chair, and presently serves as Professor of Management. Dr. Koehler has also served as Deputy Secretary for Florida's Department of Labor and as a full time consultant to Honeywell Space Systems He has authored or co-authored twelve books and numerous papers and articles. He assisted Mr. Gaeto in establishing both What's Amatta You Pizza, Prism Auction Inc., and United Auction Affiliate.


Miao Xue, Chief Information Officer

Miao Xue earned his bachelor degree in Economics from the People's University of China. After graduation, he worked with CVIC Commercial Development Corporation, a leading retail management company in China, in its Business Development division. He developed new retailing chains in China when supermarkets was a new concept in China. Mr. Xue played a major role in creating joint ventures with retailing companies from France, Japan, and Holland who came to China to explore the business opportunities. In January, 1999, Mr. Xue enrolled at the University of South Florida and earned his Master Degree in Leadership and Organization Effectiveness in August, 2000. He is presently enrolled in the Information Systems Decision Sciences graduate school at the University of South Florida.

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