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INTERNET SALES LOGISTICS, INC.
CREATING THE FUTURE OF ONLINE MARKETING
AND
FREETILITSELLS.COM
BUY OR SELL ANYTHING IN THE WORLD AT YOUR PRICE
INTERNET SALES LOGISTICS CORPORATION
Creating The Future Of Online Marketing By
Implementing FreeTilitSells.com, a dynamic interactive
attractive, user-friendly infrastructure that dynamically displays appealing
items for sale and provides customers with an effective and efficient
system for comparison shopping.
Establishing "Netchise," a patent pending Market
Maker business method authorizing individuals and businesses the right
to conduct on-line e-commerce in a specialty category store in a large
multiple license website infrastructure.
Founding Internet Sales Association ( InternetSalesAssociation.com
), an organization dedicated for the development of online sales professionals
and the advancement of e-commerce.
MISSION
Create The World's Largest And Most Credible Online Marketplace.
VISION
For the past fifty years, consumers have learned they can
trust franchise stores to provide them with consistency worldwide and
meet their expectations regarding quality, price, service, cleanliness,
etc. With the emergence of the Internet, consumers are rapidly discovering
online shopping and millions of them are making online purchases everyday.
Like franchises, online businesses have to gain the trust of consumers
and consistently meet their expectations. Unlike franchises, online businesses
have the advantage of reaching millions of customers worldwide and escape
the cost of expensive real estate, buildings, labor, etc. This advantage
does not, however, guarantee success. In fact, online business pioneers
face significant challenges if they are to achieve the success of leading
international franchises. These challenges include, how to empower online
consumers with the capacity to efficiently review a large variety of goods
and services; how to enable online comparison shopping for consumers;
how to assure online consumer their expectations will be met relative
to quality, price and service; how to make online buying an easy process
that becomes familiar and a simple routine for consumers; and how to continually
earn online consumer respect, gain their confidence and trust?
Online auctions have been very successful even though
they require upfront sales charges, make buyers and sellers wait for days,
and sometimes both are disappointed. These outcomes led a leading online
auction company to recently acknowledge that surveys show that most online
buyers prefer fixed price shopping. Online malls have experienced mixed
results and appear to be no more than a link to business sites. Most business
websites sites have not met expectations. It is often too expensive to
attract visitors and even when consumers locate their websites, they find
stale and repetitive items, difficult to navigate, and frustrating to
purchase items, resulting in their customers moving on and never return.
So what is the answer?
Provide consumers with what they want and need. Provide
them with an easy to remember trade name followed by an attractive site
that includes millions of seller items and fresh items everyday. And perhaps
the key to online success, provide consumers with the capacity of only
having to become familiar with navigating one site to make all of their
online purchases. Further, provide consumers with a site where they can
easily locate items that interest them, compare products and prices, review
the credibility history of the seller, and a site where consumers learn
to expect high quality, excellent service and competitive prices.
And our competitive advantage, the power of integrating
over 1000 specialty category stores simultaneously promoted by Market
Makers that drives sellers and buyers to a unified trade name where sellers
pay only after their item is sold, and customers appreciate the benefits
of shopping on a familiar site offering a wide variety of goods and services.
FREETILITSELLS.COM
Buy Or Sell Anything In The World At Your Price!
Freetilitsells.com is an attractive, user friendly, secure
and reliable buyer-seller online exchange. It is pure web-based, allowing
anyone on the Internet to access the site without special software. It
is built on cutting technology, assuring non-stop innovation and improvements.
Scalability is built into infrastructure, so the website can grow with
the business. Our processing capacity, storage and bandwidth are designed
for optimal traffic. Verisign secure sockets layer and encrypted database
protect user information.
FreeTilitSell.com Features
Allows buyer to offer or purchase immediately.
Category specific chartrooms.
Automatically sends notification to buyers when new items are listed.
Customizable Html descriptions.
Basic and Advanced Search.
Credibility of user easily assessed.
Trader credibility based on transactions.
Automatically post buyers questions and sellers answers.
Allow sellers to accept, reject or counter offer.
Email listing to a friend.
Mailed photos automatically inserted in sellers ads.
FAQ questions and answers automatically appear in knowledge base.
Find same item though multiple paths newsletter.
FreeTilitSells.com Buyer Benefits
No cost to buyers.
Site is easy to navigate.
Buyers view more item pictures.
Buyer can easy ask questions and receive response via email.
Buyers can review previous buyer's ratings and comments about sellers.
Buyers can participate in industry expert hosted category specific chat.
Category specific events posted on community bulletin boards.
Notifies buyers when a specific item becomes available for sale.
FreeTilitSells.com Seller Benefits
Seller doesn't pay until item is sold.
High exposure to interested buyers.
Market Makers submit keywords to search engines for sellers.
Market Makers increase exposure for seller's items by exchanging banners
with related sites.
Seller may mail pictures for automatic uploading.
Automated offer and acceptance system.
HTML allowed in descriptions, sellers use html code to enhance their listing.
Sellers can request custom e-tools from Market Makers to help streamline
their business.
Seller can review previous seller's ratings and comments about buyer.
Custom seller pages available.
Sellers can have their inventory automatically listed on their websites.
Market Makers efforts build a community of buyers.
Buyers return regularly to chat with category specific experts.
Buyers visit specific categories to learn about upcoming events.
"My pages" provide tools and information to assist sellers.
Ask a question feature keeps sellers from repeatedly answering the same
question.
Secure connection protects seller private information.
Buyer notification feature helps sell items quickly.
Business
BUSINESS STRATEGY
Our business strategy is based on the principle that the
whole is larger than the sum of its parts. It is the integration of Netchise
owners and Market Makers, all united into one system that will make FreeTilitSell.com
the largest and most credible online marketplace.
Our goal is to authorize approximately five hundred Netchise
owners to utilize our patent pending Market Maker business method, promoting
over one thousand specialty category stores on FreeTilitSells.com.
BUSINESS MODEL
FreeTilitSells.com Netchise
Own A Specialty Category Store That Never Closes
Internet Sales Logistics, Corp. created "Netchise"
to describe those licensed to utilize our patent pending online Market
Maker business method. A Netchise grants individuals and businesses the
right to conduct on line e-commerce in a specialty category store that
operates within the framework of a flagship website. FreeTilitSells.com
Netchisee's have the exclusive rights to make a market in one or more
specialty category stores on FreeTilitSells.com. Netchise owners have
the option of being the Market Maker or assigning the role to another
person. However, the Netchise owner will be fully responsible for the
management of their specialty category store(s) and it's performance.
Netchise commissions earned from special category stores are paid directly
to the Netchise owner.
Every time anyone sells an item in a specialty category
store, the Netchise receives a percentage of the sellers transaction cost.
The transaction revenue is divided into three areas: (1) 22% reserved
for the Market Maker's specific store/category marketing and/or site advertising;
(2) an estimated 3% for site maintenance; and (3) Market Makers receive,
as their personal compensation, 50% or the remaining revenue. Consider
these two examples that demonstrate the power of a Netchise.
Example golf clubs sold online:
Consider that a website owner making a one year commitment
to selling golf clubs. Assuming the seller has done an effective job in
promoting their golf clubs, using search engine submissions, banner exchanges,
and community building and was able to offer 500 new items and 200 used
items for sale on his or her private website. The seller may be able to
earn a respectable annual income of about $40,000.00 and expect a growth
rate of approximately 12% annually.
Now consider the same efforts made by the same individual
as a FreeTilitSells.com Netchisee. This person convinces 5 dealers a week
to add 10 popular components of their product line to the FTiS golf club
category store. Dealers will initially add their most popular items. Since
other market makers will attract crossover buyers the Netchise owner can
expect that 70 % will sell in an average of 2 weeks. Encouraged sellers
will re-list items if they are available and will add new items at the
average rate of 1.4 for every item sold. Additionally, new sellers will
locate the Netchise owner's specialty category store by coming to the
site through the efforts of one of the other 1000+ Market Makers and will
experience an estimated new seller growth rate of 5% per week. This person's
yearlong effort will produce $88,000.00, plus an estimated growth rate
of 1270%. Estimate the weekly income for your specialty category store
by going to our income projection calculator.
Netchise Owner Benefits
Earns a commission every time an item is sold in their specialty category
store.
FTiS system makes trading easy for buyers and sellers.
Cost of building the site is included.
FreeTilitSells.com corporate advertising.
Access to real time data for decision-making.
Access to real time accounting data to audit income.
Tax benefits for related travel.
Cutting edge technology that is constantly improved and upgraded.
Use of website designed for scalability to handle huge traffic.
Specialty category stores are customizable.
Low overhead.
Advantage of trade name becoming universally recognized.
Netchise concept based on proven franchise methods.
Part of a sight where users are drawn from many sources.
Exclusive right to a specialty category store.
Charter member of the FreeTilitSell.com consortium.
Custom doorway and community pages.
No additional effort over making an independent site successful.
Over 1000 market makers driving traffic to the site.
Exchange banners increase sales within specialty store categories.
Earns income from banner advertising revenue.
Custom submission tools increase revenue.
Community pages increase sales.
Chat rooms hosted by experts attract buyers and sellers.
Bulletin boards prompt users to return regularly.
MARKET MAKERS
Building A Community Of Online Buyers and Sellers
Market Makers are FreeTilitSells.com Netchise owners or
their designate whose mission is to build a community on online buyers
and sellers. They are the driving force behind FreeTilitSells.com. It
is the consortium of Market Makers using the FTiS brand name that creates
the synergy, which propels FTiS. This patent pending business method recognizes
that it is Market Maker energy and expertise that make FTiS and Market
Makers successful.
Market Makers are a select group. They are ambitious individuals
who have the vision to see thousands of items posted and sold daily it
their specialty category store. They are enthusiastic individuals that
help others recognize their store as being the most effective and efficient
marketplace on the Internet. Finally Market Makers are ethical individuals
that meet their commitments and work daily to be fair and honest with
their sellers, buyers and the community of other Market Makers.
Market Makers
Utilize the FreeTilitSells.com System to make their efforts of promoting
their specialty store category to the public more productive, they:
Utilize the unified trade name to capitalize on consumer recognition.
Utilize the consistent navigation among specialty categories to reduce
user frustration.
Utilize doorway pages to promote direct access to their specialty category
store.
Utilize doorway pages to target marketing by providing custom information
and key words to search engines about their individual specialty category
store.
Utilize banner ad space for banner exchanges and/or revenue.
Utilize community pages to build repeat business for sellers.
Utilize community pages to sponsor chat sessions hosted by industry experts.
Utilize automated bulletin board to post chat schedules and related events.
Utilize community page to inform visitors about the Market Makers qualifications.
Utilize FTiS online tools to provide buyers with pertinent information.
Offer to sellers, custom FTiS e-tools to help automate their sales and
listings.
Offer custom tools to dealers that automatically post their inventory
on their website.
Participate in online meetings and best practice seminars with other Market
Makers.
Advertise in traditional media promoting their specialty category store.
Guiding
GUIDING VALUES AND BELIEFS
Our values represent our convictions of what is important in creating
a positive work climate. Trust, teamwork, fun and friendship enable all
associates to excel and contribute to the attainment of personal and organization
goals.
We are successful when we:
Share our financial success with our partners and associates.
Meet our commitments.
Delight our internal and external customers.
Continually improve our processes and our selves.
Celebrate our successes.
Respect each other; appreciate diverse opinions and the diversity of our
associates.
Have high expectations of each other and set clear and challenging goals.
Freely and openly communicate.
Respect time and manage it wisely.
GUIDING LEADERSHIP AND MANAGEMENT PRINCIPLES
The foundation of our leadership and management principles stems from
our beliefs and values. They describe our philosophy and approach on how
we influence each other, and how we maintain control of our enterprise.
Lead associates by role modeling our beliefs and values. Encourage experimentation
and empower teams.
Lead teams by providing structure and consideration, and empower them
to add value to our enterprise.
Lead change by communicating our vision, our mission and strategic goals.
Demonstrate a personal commitment and create a sense of urgency.
Lead associates with honest and timely performance feedback and eliminating
the need for formal performance appraisals.
Select associates and partners who share our vision, our beliefs and values
and have strong technical, conceptual, interpersonal and team skills.
Assume selected associates naturally enjoy expending physical and mental
energy, and will seek responsibility, exercise self-direction and will
exhibit creativity and ingenuity when work is meaningful and adds value.
Retain associates who have high energy, personal integrity, high need
for achievement, high tolerance for ambiguity, internal locus of control,
and who exercise power for the benefit of others.
Recognize and reward associates who delight our internal and external
customers.
Manage and continually improve processes.
Eliminate functional departments and organize around processes.
Educate and train all associates for the purpose of professional development
and quality decision-making.
Monitor performance indicators and allow results to drive decision-making.
Include all associates in strategic and quality planning.
Measure organization effectiveness by our credibility in the marketplace,
our growth, market share, reliability, profitability, our obedience to
laws and regulations, credit worthiness, and the quality of our service.
Judge overall performance by the satisfaction of our stakeholders: our
customers, sellers, market makers, Netchise owners, associates and stockholders.
Principals
Anthony Gaeto, President and CEO
Anthony Gaeto has spent his entire business life in marketing.
After attending the University of North Carolina, Anthony Gaeto started
International Marketing Management, an office and paper organization.
Mr. Gaeto founded What's Amatta You Pizza in 1983, a franchised chain
of seven delivery pizza stores in the Tampa Bay area, where he was involved
in all aspects of developing franchise tools and served as President and
CEO. In 1993, he founded Prism Auction and United Auction Affiliate, national
asset liquidation companies and continues to serve as Chairman of the
Board.
Jerry W. Koehler, Co-Founder
Jerry w. Koehler is earned his doctorate in Communication
from The Pennsylvania State University in 1968. Upon graduation he became
the Special Assistant to the Chief Executive Officer of Teachers Management
and Investment Corporation in Newport Beach, California. Later, he joined
American Express Investment Management Company and became the worldwide
leader in sales. Between 1972 and 1976 Dr. Koehler was Director of the
University of California Executive Program, after which he joined the
University of South Florida where he served as Assistant to the President,
Dean, Extended Studies, Department of Management chair, and presently
serves as Professor of Management. Dr. Koehler has also served as Deputy
Secretary for Florida's Department of Labor and as a full time consultant
to Honeywell Space Systems He has authored or co-authored twelve books
and numerous papers and articles. He assisted Mr. Gaeto in establishing
both What's Amatta You Pizza, Prism Auction Inc., and United Auction Affiliate.
Miao Xue, Chief Information Officer
Miao Xue earned his bachelor degree in Economics from the
People's University of China. After graduation, he worked with CVIC Commercial
Development Corporation, a leading retail management company in China,
in its Business Development division. He developed new retailing chains
in China when supermarkets was a new concept in China. Mr. Xue played
a major role in creating joint ventures with retailing companies from
France, Japan, and Holland who came to China to explore the business opportunities.
In January, 1999, Mr. Xue enrolled at the University of South Florida
and earned his Master Degree in Leadership and Organization Effectiveness
in August, 2000. He is presently enrolled in the Information Systems Decision
Sciences graduate school at the University of South Florida.
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